21 Simcoe Street South, Oshawa, ON L1H4G1

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Roxanne Christian

Owner

Live Love Life Music improves the lives of people through the power of music. They use listening, movement, breathing techniques, guided imagery, lyric analysis, songwriting, singing, toning, chanting and expressive drumming to meet their client's goals. Live Love Life Music's clients range from babies to seniors., company employees to high performance executives, elementary students to those with disabilities, entrepreneurs, and much more.

HOW DID YOU GET STARTED IN YOUR BUSINESS? 

I relocated back to the Toronto after living in The United States of America for 16 years, where I was happily and gainfully employed in my field as a music therapist. Upon my relocation in May 2015, I was surprised and disappointed at the lack of opportunities for music therapists in the GTA.  As a result, I decided to create the opportunity and bring music therapy to the communities of Durham Region and the GTA. Also, I have a great passion for the arts and helping people.  I love to inspire and I have a desire for the healing of individuals experiencing challenges and individuals who wish to be high performers.

HOW DID THE HELP YOU GOT FROM BACD IMPACT YOU AND YOUR BUSINESS? 

The help from BACD is what catapulted the speedy progress of my business.  I was able to get coaching and consultations from their business advisors.  They offer many valuable workshops, seminars, and networking events that I attended.  They even have funding opportunities.  I was able to apply to one of their programs that taught the fundamentals of having a business.  This program resulted in the opportunity to compete for a grant.  I was one of the grant recipients.  The funding I received allowed me to invest in the tools/instruments that set me apart from my competition and secure the media resources I needed to get my business out there professionally.  BACD was very influential in my confidence and knowledge as a business owner.

HOW DO YOU MARKET YOUR BUSINESS? 

I market my business through networking, word of mouth, outreach calls, offering complimentary sessions, videos posted through various online sources, collaborating with other businesses,  workshops, and seminars, newsletters, blogs, and social media.

WHAT ADVICE WOULD YOU GIVE TO SOMEONE WHO WANTS TO START THEIR OWN BUSINESS? 

Join a group or community of entrepreneurs, business owners, positive and successful people.  Be disciplined.  Create a schedule for your work and be sure to balance your personal life.  Always be passionate about the work you do so when the challenging times arise your are fueled by your passion and commitment of making it happen.