The Changing Customer Communications Expectations for SMBs
14 November 2023 @ 2:30 pm - 3:30 pm| Free
Is there an ideal time to start a conversation with a customer? How about at the exact moment when your potential customers are searching for a solution to a problem that your business solves? Or when they see your ad on Instagram? Or when they are on your website and have a question about your pricing.
Nothing beats being able to instantly message a company any time, any place. Today’s customers say messaging is unquestionably better than making a phone call, navigating an phone menu or waiting on hold for an undisclosed length of time.
Learn how having conversations in the moments that count are the new expectation from your customers and how being ready to reply 24/7 will help your business thrive.
Presented by: Russell Ward, Massively.ai
Russell Ward co-founded and launched Massively.ai, a conversational marketing platform. Massively combines optimal conversational design with the smartest Artificial Intelligence and Machine Learning technology to create chatbots people actually want to talk to. Since launch, millions of people have exchanged over 1 billion messages with our chatbots everywhere conversations happen.
Prior to Massively, Russell was Vice President of Marketing, Interactive and Creative Services with Teletoon Canada and Director of Consumer Marketing for Astral Media where he was a key member of the launch teams for Cartoon Network Canada, Adult Swim Canada, HBO Canada and Playhouse Disney Canada (now Disney Jr.) He is the past founder of The Dress Up Club.
Do It In Durham Entrepreneurship Week
November 13 – 17, 2023
Join us for the 11th year of ‘Do It In Durham Entrepreneurship Week’. Durham Region’s celebration of entrepreneurship is held each November during Global Entrepreneurship Week.
Do It In Durham Entrepreneurship Week is a collaboration of Durham’s business support, educational and networking organizations who have come together to encourage and support entrepreneurs, job creators and innovators who create economic growth in the Durham Region.